
Tangible AI for small storytellers with big imaginations
Building Tangible AI for small storytellers with big imaginations. Future proofing product with the Yarn family.

We were commissioned by Yarn to transform their digital-only AI storytelling app for children aged 3 to 6 into a tangible experience that integrates AI into a child's real-world environment. Leveraging natural multimodal stimuli that fuel a child's imagination, we developed the Yarn Tangible AI Kit and App feature.
To accomplish this, the FINH team delved into the world of children, family routines, and multi-sensory creative practices, exploring how these elements could (but not always should) intersect with technology, which resulted in the development of our very own 10 principles for designing AI experiences for children.

We delved into the world of children, family routines, and multi-sensory creative practices, exploring how these elements could (but not always should) intersect with technology, which resulted in the development of our very own 10 principles for designing AI experiences for children.
The result is a paper-based Tangible AI Kit and new app features that engage all of a child's senses. This sets Yarn apart from the myriad of generative storytelling apps that have emerged since ChatGPT, providing children and families with a richer, more collaborative AI storytelling experience.



The new app features include the ability to scan the contents of the Imaginarium map, transforming images of grouped objects and artifacts into unique elements of the child's story, adding a new dimension to storytelling.
The Tangible AI Kit moves children beyond the screen, offering a structured yet open-ended tool for constructing story prompts using real-world objects, drawings, movements, and songs. This creates a magical experience that produces not only generative digital stories but also tangible mementos of each creative project.


Finally, the Tangible AI Kit allows Yarn to offer a new subscription tier, providing families with exponential play value at a fractional price increase. Since the kit is entirely paper-based, logistics and manufacturing can be handled by a printing partner, freeing Yarn to focus on their digital offerings.

YARN
Tangible AI for small storytellers with big imaginations
Building Tangible AI for small storytellers with big imaginations. Future proofing product with the Yarn family.
THE CHALLENGE
Yarn is a young startup with an AI story-building app. The challenge was to explore non-digital ways of bringing storytelling into the real world, and with it new subscription models that involve the parent, new revenue streams and word-of-mouth opportunities.
THE OUTCOME
We created a tangible Imaginarium world map that makes storytelling a physical space in the real world, working hand in hand with the app. It arrived in the monthly Yarn magazine alongside character cards, stickers and more, expanding the service design and the subscription model and bringing parents into the loop of the experience, at a fraction of the cost of printable experiences.