Hercle

Loss of habitat and species threatens all life on earth. Over 1 Million Species are now at risk of extinction.

Preserving our Biodiversity is one of the major challenges future generations face today, but "Environmental education has failed to keep up with the rate of environmental degradation", and you can’t protect what you don’t know.
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We wanted to create a tool that made learning about biodiversity possible through fun, active, discovery led play, as opposed to passive media consumption. In essence, we wanted to build a Pokedex for the real world.
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ASH engages little players through a simple discovery led play mechanic, facilitated by a familiar, modern interaction: the point and click digital camera. Children are encouraged to take photos of the life-forms that surround them, and the AI turns their photos into instant, fact-filled animal cards. From house pets to plants to rare bugs, collecting them all is the adventure!